E komo mai, welcome to JBENOW, a family owned and operated Hawaiian inspired business created from our hearts to yours.

JBENOW was founded by Earl Santos Jr., known as Poʻokela, and Jennifer Santos, together with their wonderful daughter, Brianna. As an ʻohana, meaning family, they share a deep appreciation for island hospitality, cultural traditions, beautiful craftsmanship, and the spirit of community.

We offer thoughtfully created Hawaiian style products, handcrafted leis, tropical floral arrangements, island inspired décor, cultural gifts, specialty foods, and event creations. Our products are designed to bring the beauty, warmth, and joyful atmosphere of the islands to weddings, graduations, birthdays, memorials, corporate gatherings, family celebrations, and other meaningful occasions.

At the heart of JBENOW is aloha, a word that represents much more than hello or goodbye. Aloha expresses love, compassion, kindness, respect, and genuine care for others. Every item we create reflects that spirit.

We also believe in kuleana, meaning personal responsibility and commitment. It is our kuleana to treat every customer with respect, honor the cultural inspiration behind our work, and prepare each creation with care and attention.

Our purpose is to strengthen pilina, meaning relationships and meaningful connections, by helping families and communities celebrate important moments together. Through our products and services, we hope to share the warmth of island culture while creating memories that last.

Mahalo nui loa, thank you very much, for welcoming JBENOW into your celebrations.

JBENOW, Hawaiian style products, island inspired creations, and the spirit of aloha, from our ʻohana to yours.